solari instagram brand ad stats
Exact ad volume for a brand's recent window.
- MCP tool
- solari_instagram_brand_ad_stats
- CLI
- solari instagram brand ad stats
- Access
- solari:readWorks with any signed-in SOLARI account.Works with any signed-in SOLARI account.
Overview
Exact sponsored-post and collaborating-creator counts for a brand's recent window, plus a bounded play-count sum. Use this for accurate ad-volume figures since solari_instagram_brand_overview ID lists are capped; for the underlying row-level posts use solari_instagram_brand_ad_posts. Takes the brand's Instagram handle (no @). Works with any signed-in SOLARI account.
When to use it — Questions answered by a number — "how many ads did this brand run?". The brand overview id lists are capped and must not be counted.
What comes back — Sponsored-post count, collaborating-creator count, and a bounded play-count sum.
Parameters
- usernamestringrequired
- Brand Instagram handle without the leading @.
Response
Response
- total_ad_postsinteger
- Sponsored posts in the window. Exact.
- unique_creator_countinteger
- Distinct collaborating creators.
- total_play_countinteger
- Sum of plays.
- play_count_covered_postsinteger
- Posts the play sum actually covers. Lower than total_ad_posts means the sum is a lower bound.
- window_monthsinteger
- Length of the window in months.
Example
Request
$ solari instagram brand ad stats username=innisfreeofficialResponse · Long strings and repeated array entries are trimmed for readability.
{
"total_ad_posts": 405,
"unique_creator_count": 360,
"total_play_count": 27357941,
"play_count_covered_posts": 405,
"window_months": 3
}As an MCP call
{
"name": "solari_instagram_brand_ad_stats",
"arguments": {
"username": "innisfreeofficial"
}
}Notes
- Takes a handle only.
- For the underlying rows, use brand ad posts.
Related tools
- solari_instagram_brand_ad_postsRow-level sponsored posts targeting a brand, with the authoring creator on each row.
- solari_instagram_brand_overviewA brand's profile plus the id lists describing its ad footprint.
Machine-readable: /docs/tools/instagram-brand-ad-stats.md